Organizing Innovation

Innovation is a word that we have been hearing many times associated with business in the last decade. It is very difficult to talk about any type of innovation without mentioning change, and my concern is if the organizations/leaders are preparing or organizing their organizational environment before starting to change. Organizing for innovation is the point discussed in the 10th chapter of the book, where we can identify different types of structures in organizations.

When we decide to innovate, we are looking for new forms of work that can be organized and conducted within an organization to encourage and promote competitive advantage. I found a video on youtube where the author tries to open our eyes and make us rethink the way we do business, the way we organize and the way we lead. It also covers how organizations and individuals, manage work processes in areas such as customer relationship management, performance and employee retention and knowledge management.

Here is the link:
http://www.youtube.com/watch?v=3xHFfLTgjJI